Trade for emerging markets
Product discovery by Matta

How It’s Made by Matta

Explore the ingredients, raw materials and industrial processes behind everyday products — and see how they connect to manufacturing and supply chains across Africa.

What it is

What is How It’s Made by Matta?

How It’s Made by Matta is an interactive educational platform that explains what everyday products are made from, what their key ingredients do and how those materials move through manufacturing and industrial supply chains.

See what everyday products are made from

From shampoo and body lotion to paint, chocolate, beverages and household appliances, explore the materials and processes behind the products people use every day.

From the product on the shelf to the inputs behind it

Every finished product begins with raw materials, chemicals, ingredients and components. How It’s Made helps users understand those inputs, while Matta provides the trade infrastructure businesses use to source, supply and move industrial materials.

How the experience works

Step 1

Choose a product

Explore an everyday product from the catalogue.

Step 2

Understand the inputs

See its important ingredients, raw materials and what each one does.

Step 3

Connect discovery to sourcing

Follow relevant product listings or request the materials through Matta.

Making industrial supply chains easier to understand

Product labels rarely explain the wider industrial systems behind them. How It’s Made by Matta connects finished products to their underlying materials, manufacturing functions and supply chains — helping manufacturers, entrepreneurs, students and curious consumers understand how industry works.

Looking for a product, ingredient or raw material?

Submit your requirement through Matta and connect your product or material request to the appropriate sourcing pathway.

Product and ingredient explanations are developed from the verified source inventory and published references. Technical content is reviewed before publication and does not represent a proprietary manufacturing formula.